Creating Banger Instagram Content 🥵

Image By: Vanilla Bear Films on Unsplash

Introduction

It’s been a while since I’ve made Instagram content, but here it is, ENJOY!!!

Have you ever wondered why your post only gets 500 likes? And no matter how many times you post, that number never goes up even though your follower count does? Well, I have an answer for you, it’s because your content hasn’t hit EXPLORE or in other words, your own page tailored towards your interests.

The Instagram feed is a legendary place where many content creators and reposters alike aim for their content to appear. There, content is more exposed to the masses, thus leading to organic traffic and growth for the page. Coupled with your great content on the explore page, it is your number one tool for driving traffic to your account.

Instagram Content: What it is and How to Take Advantage of it

(IMPORTANT) — Even though the explore page is the holy sanctuary for growth, your number one priority when aiming for the explore page is to post content that is explore-worthy.

1. Identifying Your Niche: Before you even think about posting or finding any content, identifying your niche is the most important aspect of your Instagram brand. What are you, an influencer, theme page, business, all the content you will be posting will vary completely based on what you are and what type of page you operate. For example, pretend I own a theme page that posts workout videos, then my niche would be in the fitness space. This means that you post fitness related videos, your
2. Invoking Emotion: In the world of social media, people react to emotion through sharing, commenting, and liking. Since these are primary post metrics, they serve as a baseline for identifying banger content. Thus, it’s important to appeal to emotions when posting. Whether it be controversial topics, ideas, or imposed questions, striking some sort of discussion elevates the quality of posts and inevitable engagement.
3. Post Sizing: Scrolling through your Instagram feed, you’ve most likely seen images composed of different aspect ratios. However, when posting, it’s most effective to post the 1080 x 1350 px size. This is because not only does it take up more of the screen, it immerses the viewer regardless of phone type. As a result, they’re more likely to follow or engage with the post despite the topic.
4. Post Type: With the introduction of reels, Instagram is now more diverse than ever and the explore page is now full of both types of posts. Depending on your account niche/type one may be more effective than the other. Don’t be afraid to flop and experiment with both mediums of posting. This way you’re able to fully maximize IG’s features and take advantage of them as quickly as possible.
5. LUCK ✨ : While there’s a strategy involved in growing an IG page, it would be naive to assume there wasn’t luck involved. I’m sure many have experienced randomly posting content and it suddenly blowing up, but when a meticulous piece is posted, it somehow flops. It’s important to recognize that you have control over yourself and nothing else. The result is what is strived for but not guaranteed. Strategy is only effective towards raising the chances of meeting the desired outcome. With that being said, I believe that perseverance and continuous efforts eventually pay off and spur luck.

Conclusion

Just like how the internet connects the physical world to the digital, Instagram posts connect your intentions towards your followers. As a result, the content you put out is important and defines what your page is. By implementing different strategies, you’ll be able to fully utilize your page and gain traction efficiently.

THANKS FOR READING⚡️

I will be writing more about my Instagram experience, financial freedom, stock option trading and whatever I find interesting. Please let me know in the comments on how I can improve my writing, and if you enjoyed please consider smashing that follow button!!

— Tristian Xu